Momma Don’t Take My Flip Away!

Dear Commons Community,

The Flip video camera went on sale in 2007, quickly dominated the camcorder market and sold two million of the pocket-size, easy-to-use cameras in the first two years. Then, in 2009, Flip was sold to Cisco Systems, the computer networking giant, for $590 million.   On Tuesday, Cisco announced it was shutting down its Flip video camera division.

Even in the life cycle of the tech world, this is fast.  In four years, Flip has gone from start-up, to dominant camcorder maker, to out of business.    Smartphones with built-in video recorders basically destroyed its market.



Comments are closed.